CRM Services
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Why Agents Love Lofty
Real estate professionals choose Lofty for one simple reason: it helps them close more deals with less effort.
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Intuitive & easy to learn​​
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Designed for individual agents and large teams
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Seamlessly integrates with MLS, websites, and third-party tools
“Lofty changed the way I run my business. I’m saving hours every week thanks to the automation, and my follow-up is more consistent than ever.”
— Jessica M., Top-Producing Agent, Austin, TX
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Automated Lead Mgmt
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Lead Capture from websites, landing pages, Zillow, Realtor.com, Facebook, and more.
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Lead Scoring to prioritize high-value prospects automatically.
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SmartPlans & Drip Campaigns
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Pre-built and customizable email and text drip campaigns
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Automated follow-up tasks and reminders
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AI-driven suggestions for next best actions
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Integrated Communication Tools
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2-way email and SMS sync with templates
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Call tracking and recording
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Auto-responders for lead engagement
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Mobile CRM Access
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Full-feature mobile app for iOS and Android
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On-the-go lead follow-up, calls, and notes
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Push notifications for new leads and tasks
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AI Assistant & Predictive Insight
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AI-generated market analysis and engagement insights
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Suggested content and messaging
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Smart filters to identify hot leads
04
Contact & Pipeline Mgmt
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Tag, sort, and group contacts with ease
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Visual deal pipeline with drag-and-drop stages
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Notes, call logs, and email/SMS history per contact
06
Advanced Reporting & Analytics
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Agent performance dashboards
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Lead source ROI tracking
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Customizable reports on activity and conversion